Cookie Policy
Last updated: 12 February 2026.
This Cookie Policy explains what cookies and similar technologies arqynova.com uses, for what purpose and how you can manage them from the site.
1. What are cookies?
Cookies are small text files that a website stores on your device to recognise you on future visits, remember preferences, measure site usage and, with your permission, show more relevant advertising.
2. Categories used
At Arqynova we distinguish five categories: necessary cookies (essential for the site to function), functional (remember preferences such as the language), analytics (allow us to measure site usage), advertising (enable Google Ads campaigns and other networks) and personalisation (adapt advertising messages to your profile).
3. Google Consent Mode v2
arqynova.com implements Google Consent Mode v2. When you open the site for the first time, all optional categories (ad_storage, ad_user_data, ad_personalization and analytics_storage) are set by default to “denied”. Only when you accept or save preferences in the banner do we update the consent states and send them to Google via the gtag('consent', 'update', {...}) command. This model allows the Google Ads and Google Analytics 4 tags to behave in line with your decision: with no advertising cookies if you reject, with full measurement if you accept.
4. Persistence of your choice
Your choice is saved in the local storage of your browser so that we do not show the banner on every visit. If you clear the browser storage or navigate in private mode, the banner may appear again.
5. How to change your preferences
You can change your choice at any time from the “Manage cookies” link in the site footer or by clearing the site data in your browser settings. Each change generates a cookie_consent_update event on the data layer, which allows the measurement tools to reflect your decision.
6. Third-party cookies
We use services from Google LLC (Google Ads AW-18064110603 and, where applicable, Google Analytics 4) that may place their own cookies. Google’s privacy policy is available at policies.google.com/privacy.
7. Contact
For any query about this policy, write to hola@arqynova.com.